Our story
Started behind a barber's chair
1/3
Of the men we asked used no skincare at all. Most said it felt too complicated. So we made it four products and a card.
Seven years, five chapters
-
2019
A barber's shelf
Rui and Clara start mixing beard oil in the back room of their Porto shop.
-
2021
First batch online
300 tins sell out in four days. The waiting list hits 2,000.
-
2023
The lab
A proper workshop by the river, and a skin scientist on the team.
-
2025
The monthly box
Members pick four products a month. Swaps go live a year later.
-
2026
Plastic-free
Every outer pack is now paper, glass or tin.
Made in Porto
Mixed, filled and packed by eight people in one workshop.
Tested on people
300 volunteers, three weeks, before anything ships.
Priced fairly
No influencer markup. Most products sit under $30.